2. Show us the console & controller
While we were given a look at the Dualshock 4 during Sony’s Playstation 4 event, fans couldn’t help but ask about the console. Microsoft is in a fantastic position to showcase the look of their next console and watch the social media train explode. If Microsoft is planning to release their next console this holiday season, getting an image in the minds of consumers as to what they want is paramount. The marketing blitz will surely start in June, but the Xbox Reveal proves as the perfect opportunity to catch up to Sony.